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A NEW PHILOSOPHY OF LIVING IN THE MOMENT
ORIGIN
"KAIPUU" originates from the Finnish word "kaukokaipuu," which denotes a strong yearning and intense desire to embrace unexplored lands.
In "Science of Us," it is described as an unconscious primal urge in humankind.
This unknown yet intense sense of belonging ignites a strong lust for wander, compelling travelers towards remote destinations with an unquenchable thirst for exploration.
BRAND PROMISE
Discerning a new way of seeing things.
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PERSONALITY TRAITS
Diverse—We embrace cultures of various origins.
Transcendent—We communicate aesthetically in ways that defy categories.
Evocative—We cultivate wonder by cherishing every moment.
BRAND PRINCIPLES
Disciples of design.
Employ keen focus on every visual element.Advocator of connection.
Stimulate a virtuous cycle of environment and culture.Cultivators of living.
Cherish life by living in the moment.
By integrating our understanding of the operation and development of boutique hotels and our respect for the local communities and geographical culture, KAIPUU has established its new brand philosophy of living in the moment. The cultures KAIPUU was born into echo the DNA of the brand. KAIPUU manages to continuously introduce innovation and vigor to the diversity of modern boutique hotels by exploring the local cultural heritages.
Devoted to the transformation of historical buildings and with an in-depth study of geographical culture, KAIPUU has created multi-dimensional spaces bearing a modern touch and traditional elements, one that focuses on both creative imagination as well as providing a comfortable and relaxing experience. Furthermore, by attaching importance to ecological sustainability and quality control, we aim to deliver unforgettable experiences beyond imagination for our partners and travelers.
ABOUT KAIPUU HOTELS
With our respect and understanding of the local community, we aim to engage the heart and mind to craft unique guest experiences. Every KAIPUU hotel follows a unique philosophy of living rooted in the local environment and culture. We aim to deliver our guests a heartwarming touch, sending them home with spiritual and emotional memories rather than just regular hotel experiences.
Originating from Quanzhou, Fujian, KAIPUU now has two properties: KAIPUU · On the Reef and KAIPUU · Belfry. Deep-seated in Fujian, the patriotism and the traditional clan culture home to this very province have been embedded in the culture of KAIPUU. It is a destination where the combination of magnificent ancient buildings and the power of nature touches the hearts of travelers.